[
    {
        "date": "2026\/09\/14",
        "title": "MUCF Democracy campaign - live!",
        "text": "<p>\ud83d\udce3 New work! \ud83d\udce3 &nbsp;Together with the Swedish Agency for Youth and Civil Society (MUCF), we created TyckTok &ndash; a TikTok channel and interactive series that encourages young people to share their opinions on democracy, society and the future. Through polls, discussions and open questions hosted by creators and public profiles, the campaign brings young peoples opinions from online to offline through outdoor media.<\/p>\n<p>Launched as part of the 2026 Swedish School Election, the campaign aims to strengthen young people&rsquo;s participation in democracy by meeting them where they already are. The campaign runs on TikTok, digital OOH and print throughout the summer and autumn!<\/p>\n<p><a href=\"https:\/\/www.resume.se\/marknadsforing\/kampanj\/mucf-ska-lyfta-ungas-roster-lanserar-tycktok\/\">L&auml;s mer i Resum&eacute; h&auml;r<\/a><\/p>\n<p>&nbsp;<\/p>\n<p><img src=\"\/site\/assets\/files\/1190\/screenshot_2026-09-14_at_15_16_50.858x0-is.png\" alt=\"\" width=\"858\"><\/p>\n<p><img src=\"\/site\/assets\/files\/1190\/mucf_tycktok-ambassadorer_fl.1276x0-is.png\" alt=\"\" width=\"1200\"><\/p>",
        "news": "mucf-pro-democracy-campaign-live",
        "images": [
            "\/site\/assets\/files\/1190\/captureone5550_kopia.jpg",
            "\/site\/assets\/files\/1190\/mucf_tycktok-ambassadorer_fl.png",
            "\/site\/assets\/files\/1190\/screenshot_2026-09-14_at_15_16_50.png"
        ]
    },
    {
        "date": "2026\/05\/27",
        "title": "Bris - in the news",
        "text": "<p>Our summer campaign for Bris (Children's Rights in society) is live.\u00a0<a href=\"https:\/\/www.resume.se\/marknadsforing\/kampanj\/bris-satter-fokus-pa-barnen-som-inte-ser-fram-emot-sommarlovet\/\">Read the article at Resum\u00e9.<\/a><\/p>",
        "news": "bris-in-the-news",
        "images": [
            "\/site\/assets\/files\/1177\/screenshot_2026-05-27_at_12_10_24.png"
        ]
    },
    {
        "date": "2026\/02\/23",
        "title": "125w \ud83c\udfc6 x 2",
        "text": "<p>Proud team at the <strong>100-watt Awards<\/strong> \u2013 where our initiative <em>It's Not Too Late <\/em>for Bris was honored in both the <strong>100-fattaren category<\/strong> and <strong>Society &amp; Public Opinion<\/strong> for its effectiveness and long-term work to protect children and young people from gang crime.<\/p>\n<blockquote>\n<p><strong>Motivation from the Swedish Advertisers Association:<\/strong><br \/>\u201cWhile politicians and the media endlessly discussed the problem; while the rest of us worried about where we are heading, someone took practical action from their platform with clear goals. As a result, hundreds of young people dared to pick up the phone and ask for help \u2013 help to get out of gang crime.\u201d<\/p>\n<\/blockquote>\n<p>We\u2019re also extra proud to rank <strong>#4 in the agency rankings<\/strong> as a small indie agency \u270a\ud83d\ude4c<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>",
        "news": "100-wattaren",
        "images": [
            "\/site\/assets\/files\/1151\/axlmedia_31.jpg"
        ]
    },
    {
        "date": "2026\/01\/08",
        "title": "Gold x 3 \ud83c\udfc6",
        "text": "<p>We're beyond proud of our campaign 'It's not too late' for Bris, that just won\u00a0<strong>3 gold at the Swedish Content Awards<\/strong>, in categories <strong>Effect &amp; Engagement<\/strong>, <strong>Non-Profit<\/strong> and the grand prix - <strong>Content of the year<\/strong>!\u00a0<\/p>\n<p><span style=\"text-decoration:underline;\">See the case study here<\/span><\/p>",
        "news": "winners-x-3",
        "images": [
            "\/site\/assets\/files\/1133\/sca_winners_20.jpg",
            "\/site\/assets\/files\/1133\/sca_2025_17.jpg"
        ]
    },
    {
        "date": "2025\/10\/07",
        "title": "Matupproret launches!",
        "text": "<p>New branding work for initiaive <a href=\"https:\/\/reformaten.com\/se\/nodlage\/\">Matupproret<\/a> - in collaboration with <strong>Reformaten<\/strong>, <strong>Rebellmammorna<\/strong> &amp; <strong>Fund Your Mother<\/strong>, we're joinging a protest against the existing food eco-system.\u00a0<\/p>",
        "news": "lorem-ipsum",
        "images": [
            "\/site\/assets\/files\/1125\/fl-news_matupproret-1.jpg"
        ]
    },
    {
        "date": "2025\/09\/29",
        "title": "Two nominations in SCA!",
        "text": "<p>\ud83d\udce3 Double nominations in Swedish Content Awards for our campaign 'It's not too late' for Bris (Children's Rights in Society) <br>Our multi-account TikTok-drama tells the real story of teens being affected by gang crime. The campaign is nominated in both the <strong>Non-profit organizations &amp; interest groups <\/strong>and<strong> Effect &amp; Engagement&nbsp;<\/strong>categories. Fingers crossed!<\/p>",
        "news": "two-nominations-in-sca",
        "images": [
            "\/site\/assets\/files\/1124\/bris-daifs-03_16x9.png"
        ]
    },
    {
        "date": "2025\/10\/07",
        "title": "Plastispice in the news!",
        "text": "<p>Swedish magazine <strong>Gastronaut<\/strong> features our <strong>Greenpeace<\/strong> campaign <strong>Plastispice<\/strong> \ud83d\ude4c<\/p>",
        "news": "lorem-ipsum-dolor",
        "images": [
            "\/site\/assets\/files\/1126\/fl-news_gastronaut-1.jpg"
        ]
    },
    {
        "date": "2025\/09\/09",
        "title": "Nominated!",
        "text": "<p>We're nominated for the <a href=\"https:\/\/designpriset.se\/rostning\">Swedish Design Awards<\/a>&nbsp;in Packaging for our lovely chromatic advent calendar for Pen Store \u270f\ufe0f HURRAY!<\/p>",
        "news": "nominated",
        "images": [
            "\/site\/assets\/files\/1091\/fl-news_pen-store-1.jpg"
        ]
    },
    {
        "date": "2025\/03\/11",
        "title": "In the news!",
        "text": "<p>In the new issue of Resum\u00e9, Thea reflects on how the tonality within climate and environmental communication is changing with the times.<\/p>\n<p><br \/><br \/><\/p>",
        "news": "news1",
        "images": [
            "\/site\/assets\/files\/1016\/resumeframtidshoppet.png"
        ]
    },
    {
        "date": "2025\/03\/17",
        "title": "We won!",
        "text": "<p>Proud to have been awarded 100-fattaren (sustainable society) 75w with our anti-gang crime campaign for Bris. The campaign keeps on making a difference!<\/p>",
        "news": "we-won",
        "images": [
            "\/site\/assets\/files\/1022\/100w5436.jpg"
        ]
    },
    {
        "date": "2025\/03\/11",
        "title": "New space!",
        "text": "<p>Welcome to our new townhouse at Stora Nygatan 21 \u2013 bang in the middle of The Old Town in Stockholm.<\/p>",
        "news": "new-space",
        "images": [
            "\/site\/assets\/files\/1017\/r1-08691-0002.jpg"
        ]
    },
    {
        "date": "2025\/03\/11",
        "title": "Nominated!",
        "text": "<p>We're nominated in SCA for our anti-gang crime campaign with BRIS!&nbsp;<\/p>",
        "news": "nominerade-i-swedish-content-awards",
        "images": [
            "\/site\/assets\/files\/1018\/news3.jpeg"
        ]
    },
    {
        "date": "2026\/03\/20",
        "title": "test",
        "text": "<p>Testsida som inte ska synas<\/p>",
        "news": "test",
        "images": [
            "\/site\/assets\/files\/1174\/img20230928224942.jpg"
        ]
    },
    {
        "date": "2026\/03\/22",
        "title": "Hj\u00e4lp din AI spara watten!",
        "text": "<p>Idag \u00e4r det v\u00e4rldsvattendagen. \ud83d\udca7 Och din AI anv\u00e4nder b\u00e5de mer vatten och el \u00e4n du tror. Bakom varje AI-svar finns servrar som kr\u00e4ver energi som beh\u00f6ver kylas med hj\u00e4lp av vatten. Ju mer och l\u00e4ngre svar du f\u00e5r, desto mer resurser g\u00e5r \u00e5t. D\u00e4rf\u00f6r kan sm\u00e5 f\u00f6r\u00e4ndringar g\u00f6ra stor skillnad.<\/p>\n<p>Kopiera v\u00e5r \u201dSpara Watten\u201d instruktion och klistra in i din AI. Den g\u00f6r svaren kortare \u2013 och mer resurseffektiva.<\/p>\n<p>G\u00f6r s\u00e5 h\u00e4r:<\/p>\n<p><strong>ChatGPT<br \/><\/strong>\ud83d\udca7G\u00e5 till <strong>Settings <br \/>\ud83d\udca7<\/strong>Klicka p\u00e5\u00a0<strong>Personalization -<\/strong>\u00a0<strong>Custom Instructions<br \/>\ud83d\udca7<\/strong>Kopiera och klistra in detta i rutan<strong> \u201cCustom instructions\u201d:<br \/>\u00a0\u201dSvara s\u00e5 kort som m\u00f6jligt. Undvik f\u00f6rklaringar, exempel, och resonemang om det inte beh\u00f6vs. Fr\u00e5ga mig inga f\u00f6ljdfr\u00e5gor.\u201d<br \/>\ud83d\udca7<\/strong><strong>Spara!<\/strong><\/p>\n<p><strong>Google Gemini eller Perplexity \/ ChatOn<br \/><\/strong><strong style=\"font-family:'-apple-system', BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;\">\ud83d\udca7 Skriv\u00a0i chatten:<\/strong><span style=\"font-family:'-apple-system', BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;\"> \u201dPermanent instruktion: Svara s\u00e5 kort som m\u00f6jligt. Undvik f\u00f6rklaringar, exempel, och resonemang om det inte beh\u00f6vs. Fr\u00e5ga mig inga f\u00f6ljdfr\u00e5gor.\u201d<\/span><\/p>\n<p><strong>Obs.<\/strong> Kan du inte spara instruktionen? Skriva bara \u201d<strong>Kort svar:\"<\/strong> i b\u00f6rjan av varje prompt\/fr\u00e5ga du st\u00e4ller till en AI. Detta sparar m\u00e4ngder med vatten och energi \u00f6ver tid.<\/p>\n<p>Tack f\u00f6r att du \u00e4r med och sparar watten! \ud83d\ude4c\u26a1\ufe0f\ud83d\udca1<\/p>\n<p>\u00a0<\/p>",
        "news": "spara-watten",
        "images": [
            "\/site\/assets\/files\/1176\/sparawatten-16-9.jpg"
        ]
    }
]